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Partner Referral Program
If you’re a marketing professional, copywriter, web designer, business consultant or systems integrator or developer, are you looking to add another product or service to your suite of offerings? Or...
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Facebook Ads vs. Promoted Posts: Which is Right for You?
Your business is on Facebook. Perfect! With more than a billion users, it’s a great place to engage with potential and existing customers … but you might not be getting as much exposure as you think....
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The Awesomeness of Infographics: How to Use Them, and Why Subscribers Love Them
Have you noticed how quickly the social network Pinterest appeared on the scene, suddenly becoming ubiquitous before it even had a “niche interest” phase? The principle difference between Pinterest and...
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Is Social Media Killing Email Marketing?
With the massive popularity of social media in our contemporary society, it’s easy to think that social media has usurped Howard Stern to become the newly-crowned “King of All Media.” Many companies...
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For Email Marketing Campaigns that Pop, Try These 3 Layouts
A good promotional email can be like an enormous bed of Dutch tulips: beautiful to behold, heavily manicured and quite rare. How can we crack the code of enticing email layouts? Well, we can begin by...
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How to Sabotage Your Email Marketing Campaign in 5 Easy Steps
Success is a double-edged sword. We might have spent our lives working to achieve a certain status that we believe will make us happy, but occasionally we find that once we’ve scaled the accomplishment...
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Don’t Email Customers about a Red Hot Sale Right after Their Houses Catch on...
Automatic email scheduling is an efficient tool — you can make sure your email blitzes run unimpeded and in a well-organized manner, just as planned, even when they aren’t being actively monitored....
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SEO in Email Marketing – No We Didn’t Confuse Our Marketing Methodology
To some poor, ignorant souls, email campaigns might seem like the last shriek on the marketing retreat. After all – haven’t we generally accepted that social media engagement, video uploads, and...
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Are Your Email Campaigns Too Graphic?
If your email marketing strategies are graphic in the sense of being illicit, then you can rest assured that they will be nestled snugly in your recipient’s junk mail folder. However, if your email...
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5 Reasons to Not Use Pre-made Email Marketing Templates
Remember way back when we outlined the various reasons why you should consider using predesigned email templates? Well, not to confuse you or anything… That’s right, while predesigned email templates...
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